Custom Plush & Character Merchandise

Start with plush. Build the right merchandise collection.

Develop custom plush toys and plush keychains, with acrylic items, pins, printed goods and packaging to support your collection. Share your character artwork, intended audience and quantity per design; we review materials, samples and packaging for brands, IP owners, artists, game teams, events, clubs and agencies.

Character Plush
Character Plush
Round blue plush keychain with red arms
Round blue plush keychain with red arms
Printed acrylic keychains with metal rings
Printed acrylic keychains with metal rings
Printed character badges and rectangular illustrated products
Printed character badges and rectangular illustrated products
Idea FirstStart from artwork or a brief
Format PlanningSelect products around the use case
Sample ApprovalConfirm materials and details
Coordinated DeliveryManage products, packing and timing

Products and specifications

Choose a product to review its specifications

Plush & Soft Goods

Figures & Collectibles

Character & IP Merchandise

Cards & Paper Goods

Gift Boxes & Packaging

Merchandise Collections

Coordinate plush, acrylic, pins and paper items for a product launch, event or anniversary. Keep artwork consistent and confirm the minimum and sample approval for every SKU.

Discuss Your Project

Start with the way your audience will use the merchandise.

These are planning routes for a new brief. Choose one main product first; add a second format after its own quantity, budget and sample requirements are clear.

Retail collection: a character to take home

Start with one custom character plush design. Compare fabric, embroidery, finished size and retail packing through a physical sample. Fully custom plush commonly starts around 300–500 units per design; the final MOQ follows specification review.

Send the approved character views, target retail use, preferred size and quantity per design. We will identify missing views and the sample specification to confirm.

Events and fan communities: compact merchandise

Consider an acrylic charm or magnet when flat artwork suits the design. Selected acrylic and magnet specifications may start around 100 units per SKU; artwork variants, hardware and packaging can change the minimum.

Send the character artwork or brand graphic, event use, proposed quantity per SKU, destination and receiving date. We will review the print, cut line, attachment and packing route.

Brand and customer gifts: product and presentation

A pin, badge or small keychain can be planned with a backing card or gift pack. Review the attachment, finish and contents together before choosing the outer pack. Minimums are checked for each process and SKU.

Send the pack contents, intended recipients, artwork and quantity per item. We will separate product, printed-card and packing decisions in the brief.

Character collection: one design across formats

Consider a plush keychain alongside a main character product. A smaller plush still needs its own pattern, simplified details, attachment and sample review. A combined order total does not replace the minimum for each design.

Send the shared character, proposed formats and quantities. We will identify which details can be shared and which need separate development.

What to confirm before paying for a sample

Ask for a sample quote that identifies design or pattern work, materials, decoration setup, packaging, included revisions and courier charges. Agree the finished size and sample approval criteria first. Sample timing begins from the agreed brief, available materials and required approvals; production and transport need separate dates.

Designs for scarves, caps and flags

Scarves, caps and flags can share your brand colours and graphics. We adapt the artwork for weaving, embroidery or printing, then confirm the sample and production specifications.

What to send for a first review

Send the product idea, approved artwork, size or material preference, quantity per design, packaging, destination and required receiving date.

Send your design idea
View the collection designs
View individual product designs and process notes
Knitted scarf
Product design concept: Knitted scarf
Product design concept

Compare crest detail, front and back, yarn colours, finished size and fringe.

Lightweight printed scarf
Product design concept: Lightweight printed scarf
Product design concept

Review fabric weight, print detail, reverse-side appearance and edge finish.

Embroidered baseball cap
Product design concept: Embroidered baseball cap
Product design concept

Confirm crown shape, head size, adjustment and how the crest reads in embroidery.

Knitted hat
Product design concept: Knitted hat
Product design concept

Confirm the size, knit, cuff and label or embroidery, including whether the hat is for adults or children.

Handheld supporter flag
Product design concept: Handheld supporter flag
Product design concept

Confirm flag size, front and back print, pole sleeve, attachment and distribution packing.

Commemorative pennant
Product design concept: Commemorative pennant
Product design concept

Agree the artwork, shape, hanging construction and individual retail or gift packaging.

MOQ, sampling time and production schedule depend on each product’s specifications. Allow separately for shipping time.

Fanwear, from design to production

We design the fit, colours and crest placement, with front and back views for review. Garment samples confirm fabric, sizing, stitching and decoration before production.

Prepare the sizes as well as the design

Send the style, adult or children’s sizing, fabric preference, size chart, quantity per size, artwork, printing or embroidery requirements, packaging, destination and delivery deadline.

Discuss your fanwear design
View the collection designs
View individual garment designs and process notes
Everyday supporter T-shirt
Product design concept: Everyday supporter T-shirt
Product design concept

Review fabric composition and weight, fit, crest or graphic placement, printing or embroidery and care labels.

Pullover hoodie
Product design concept: Pullover hoodie
Product design concept

Review fabric weight and lining, size chart, ribbing, graphic technique and retail packing.

Original supporter jerseys, designed for your project

For an original supporter shirt or an official replica-kit project, send the design reference and the club, equipment-brand and sponsor artwork you are permitted to use. We first confirm the proposed supply scope, then review fabric, sizes, name and number application and sampling requirements.

Product design concept: Fan jersey with an original design
Product design concept

We confirm the permitted use of club, kit-brand and sponsor artwork for each project before finalising the jersey design.

MOQ, sampling time and production schedule depend on each product’s specifications. Allow separately for shipping time.

Six product families for character and brand merchandise

Compare formats for retail sales, events, community merchandise and partner gifts. Each product has its own artwork, sampling, quantity and packaging requirements. Figures, cards and coordinated sets are reviewed against the brief before a production route is confirmed.

Figures & Collectibles

Explore a character or mascot display piece or commemorative collectible. Feasibility, structure, finish, tooling and packaging need project-specific review before any production commitment.

Explore figures & collectibles

Cards & Paper Goods

Character cards, backing cards, stickers and printed inserts for fan items or membership packs. Confirm artwork rights, print files, finishing and quantity for each item.

Explore cards & paper goods

Gift Boxes & Packaging

Plan retail packs, member gifts and partner boxes around the actual contents. Confirm protection, barcodes, labels, assembly and shipping dimensions early.

Explore boxes & packaging

Merchandise Collections

Coordinate plush, acrylic, pins and paper items for a product launch, event or anniversary. Keep artwork consistent and confirm the minimum and sample approval for every SKU.

Explore merchandise collections

Compare the decisions behind each product format.

The examples below show the production decisions behind plush, acrylic and pins, including shape, materials, hardware, packaging and sample approval.

Green seated plush character with a yellow horn and black outfit

Character plush development

Shape, embroidery, clothing, fabric and proportion are checked through a physical sample.

View plush development
Printed acrylic keychains with metal rings

Acrylic character merchandise

Artwork, cut line, print, edge finish, hardware and packing are reviewed as one product specification.

View acrylic options
A collection of printed character badges on backing cards

Badge and pin programs

Size, finish, attachment, backing card and set packing are planned around the selling channel.

View pin options
A brown bear plush wearing an aviator cap and goggles beside character artwork.

Plush Project Photos

Explore artwork and physical plush pieces, embroidery details, dolls and plush sets from projects AIYYANG took part in.

View Project Photos

Decide the range before committing to production.

A practical product plan reduces unnecessary samples, inconsistent finishes and packaging problems later.

01

Review the idea

We review the character sheet, sketch, reference product or campaign brief and identify missing information.

02

Plan product formats

We compare products by use case, target price, quantity, deadline, size and packaging needs.

03

Prepare samples

Materials, structure, colors, craft details and packaging direction are tested through prototypes or samples.

04

Approve specifications

Comments are applied and approved details become the reference for bulk production and QC.

05

Coordinate production and delivery

Specialist suppliers, inspection points, packing, carton information and delivery timing are managed as one project path.

The product mix should match how the merchandise will be sold or used.

Retail character collection

Plan a recognizable character product with complementary merchandise, consistent brand colors, retail labels and packaging.

Event and fan merchandise

Choose portable products for concerts, launches, exhibitions or fan events, then confirm quantities, pack identification and the receiving date.

Brand, customer and partner gifts

Define who will receive the gift, the approved artwork, product mix and presentation before sampling.

Product launches and anniversaries

Coordinate the release date, artwork approvals, product versions and delivery plan for the campaign or anniversary project.

Send what you know; we will identify what is still missing.

A useful first review does not require a perfect technical pack. These details help us recommend the next step:

  • Artwork, sketch, character sheet or reference
  • Products you are considering
  • Expected quantity range
  • Target size or price level
  • Packaging expectations
  • Destination country and required date

MOQ and sample timing are project-specific

They change with material, structure, process, quantity, packaging and the number of products in the collection. We confirm a practical range after reviewing the brief instead of publishing one number for every idea.

Discuss your custom product plan

Questions buyers usually ask before choosing a product format.

Can I start with only a drawing or idea?

Yes. A sketch, character sheet, reference image or written brief is enough for an initial review. We will explain which production details must be clarified next.

Can one character be developed into several products?

Yes. We can plan a coordinated range, but the same artwork often needs adjustments for plush, figures, acrylic, pins, cards and packaging.

Do all products use the same MOQ?

No. MOQ depends on the product, material, process, packaging and production setup. A mixed collection may also have a different MOQ for each item.

Should packaging be planned after the products are finished?

No. Box size, inserts, backing cards, labels and shipping protection can affect product dimensions, cost and production timing, so packaging should be reviewed early.

What happens after I send the brief?

We review feasibility, missing details, suitable product formats and the likely sampling route, then prepare the information needed for a practical quote.

Tell us what you want the customer or fan to receive.

Send the artwork, intended use, quantity range, destination and deadline. We will help turn that information into a workable product development brief.

Move from product choice to sampling, quality control and proof.

Email
Get QuoteWhatsApp